David Haggard, Wealth Management Advisor in Peachtree Corners, GA

Living the life you’ve earned

Financial planning and wealth management is all we do. As a fee-based advisory service, our sole focus is assisting our clients, affluent individuals, families, and business owners, to achieve their financial goals. We understand these goals represent more than financial and investment returns, it is about living the life you’ve earned and sharing your wealth. The fiduciary standard, where your interest is paramount, is also the Apollon standard.


Our Vision & Mission

Apollon began with a vision founded on the principle of always doing what is best for our clients. For us, that means crafting purpose-built, personalized wealth management solutions tailored to each client’s unique situation and managed with the highest levels of financial acumen, integrity, transparency and access to our team.

Our mission is to enrich the lives of others through collaborative financial planning and guidance.

Bio

David Haggard’s diverse background in insurance, banking and portfolio management has led to versatility ranging from risk management and investment strategy to tax equity in various industries. As Wealth Management Advisor with Apollon Wealth Management and advisor to financially successful clients, he seeks to operate in a manner focused on his client’s best interests.

His credentials as a CFA® and CFP® enable him to bring clarity to the complexities of investing. His success is the result of nurturing client
and business relationships through competence, trust and the credibility derived from years of multifaceted experience.
He takes his responsibility as a fiduciary seriously, acting both legally and ethically in the best interest of clients. While others might try to appropriate that description, David earned it using the value and meaning of hard work growing up on a farm in Mississippi. Throughout his career his goal for clients has been the realistic sustainability of assets, not just potential growth. To achieve that he calls upon years of practical experience in a broad range of endeavors.

David started his career in life insurance with Mutual of New York (MONY) and Mass Mutual, where he learned the value of teamwork to solve complex financial issues. In those collaborative settings he learned to diagnose from a variety of perspectives, including income and estate tax implications, succession planning, retirement plans, and key employee retention. He was not just selling a product. He was learning to solve business problems in concert with other experts. In the 1980s this was an unusual but invaluable foundation.

He built on the knowledge and wisdom gained through the years by guiding individuals and institutions on wealth planning as an investment strategist, analyst and private wealth advisor for Wachovia Bank/Wells Fargo, Stanford Group/Oppenheimer & Co., Piedmont Private Equity, ACG Wealth and UCAP Asset Management.

As a result, he sees his world holistically, the perspective it takes to identify and manage risks hidden within portfolios. His networking skills and drive to learn have produced a proven expertise across the broad spectrum of wealth management.

David earned his Bachelor of Business Administration from Mississippi State University and his MBA from Millsaps College in Jackson, MS. His business affiliations include the CFA Institute, CFA Society of Atlanta, and CFP Board.

David and his wife, Jeannie live in Clarkston Ga and enjoy spending time with his son, daughter, son-in-Law and new grandson! David loves playing golf with friends, hot yoga classes with Jeannie and cycling.

Why work with us?

We focus on you

Expect personalized plans that reflect the fullness of your financial picture

Comprehensive financial stewardship

Life-based financial planning that is orchestrated in an overarching plan

Direct access

Our clients enjoy direct access to their Apollon team of advisors and managers

Tech-forward transparency

Our commitment to collaboration and transparency are enhanced with the convenience and capabilities of our online client platform.

Fiduciary standard commitment

Simply put, the fiduciary standard is the Apollon standard. Everything we do is guided by what is best for our clients


Our Unique Offerings

  • Cash Management
  • Apex Planning Process
  • Direct Indexing
  • Risk Management Capabilities
  • Alternative Investments
  • Alternative Real Estate Investments

My team

Our team relies on each other’s personal strengths to help people achieve the quality of life they envision. Feel free to reach out to us anytime. We are here to help.

At Apollon we have a team of experts that work together to provide the best client experience possible. Effective collaboration and coordination amongst our team allows us to provide comprehensive and personalized services to each client

Owen Malcolm, CFP®

Owen Malcolm, CFP®

Managing Director
Melissa Hallmark, CFP®

Melissa Hallmark, CFP®

Wealth Management Advisor
Kassi Hyde, ChFC®

Kassi Hyde, ChFC®

Wealth Management Advisor
Robert Yu, CFP®

Robert Yu, CFP®

Wealth Management Advisor
Suzanne McGuire

Suzanne McGuire

Senior Relationship Manager, Peachtree Corners
Sophia Drager

Sophia Drager

Senior Relationship Manager, Peachtree Corners
Noah Williams

Noah Williams

Relationship Manager, Peachtree Corners

Planning

Success in reaching your financial goals depends on the strength of your plan. At Apollon, we work with each client to build a roadmap engineered to lead you to success. A thoughtfully constructed financial plan takes a holistic view of wealth management and understands how each piece interacts with the others.

Services

Comprehensive Financial Planning

We work with you to write a roadmap engineered to lead you to success. It starts with building a comprehensive financial plan which acts as both a compass to keep you on your optimal path and a means for charting your progress. Once we have this financial plan in place, we work with you to evaluate specific areas of your financial picture including your investment strategy.

Investment Advisory Services

If your financial success is a result of already having an effective financial plan in place, we will offer you supplementary investment advisory services. In these circumstances, we work with your existing financial plan to help determine your best asset allocations. We’re always guided by what is best for our clients, it’s part of our fiduciary responsibility to you.

Business Services

Creation and preservation of business value, liquidity planning with the greatest tax efficiency, and meeting business, ownership and family objectives upon eventual sale or transfer, all require careful planning. As with every client, our process with a business owner starts with a conversation for us to fully understand your goals and situation. This is the basis for a tailored action plan that we analyze and test to ensure it is right for you. The scope of our work depends on what you need and spans comprehensive owner exit strategies to specific initiatives such as performance-based incentive plans or business continuity and estate plans. By understanding what your business is worth today and what you need to achieve your goals, we can identify a gap for which we bring working strategies to promote business value, reduce risk and achieve greater tax efficiency.

Risk Management

Our Risk Management services provide you with the peace of mind that you are well-protected should the unexpected happen. As your partner, we work with you to identify your risk management needs for your family, business and estate as part of your holistic and comprehensive financial plan. We can then introduce you to partner services we’ve carefully selected to address your individual needs.